Everyone these days refers to viral content but what is it? Engagement – now there’s a word that’s being used a lot more lately, no I’m not referring to an agreed act of matrimony, though statistics suggest this is back on the increase. Rather a mechanism for communication! One thing the internet is brilliant at,…
Last week we were at the first annual Association of Optometrists Awards and Optometry Today magazine, held at the Chesford Grange Hotel near Kenilworth in Warwickshire. Whilst the evening was aimed at recognising the professionals within the industry, there was also an emphasis on raising money towards the Optometry Giving Sight charity. One or two…
Corporate clients not only can you entertain your customers or staff but you get great publicity material they’re bound to look at, think about it, all those attending your event get a memento, with your name on, and chances are they’re not only going to show their friends but place the photo somewhere where it’s…